Care organisations often need regular creative support, but the work is usually slowed down by scattered suppliers, long handovers and teams that do not have enough in-house design capacity.
We created Carewave Studio as a more focused way for care providers to access brand, marketing and digital support through one ongoing creative partnership. I helped shape the positioning, identity and experience around making the service feel clear, dependable and easy to work with, while giving clients more control over pace, priorities and output.
A massive thank you to the care teams who trusted us with their brands, campaigns and day-to-day creative work, and to everyone at Wolf & Hat Studio who helped turn that experience into a dedicated product built around how care organisations actually operate.